This is our story.


The Bikini Shoppe has been operated and run under same ownership for the past 26 years. Starting from the

very beginning, we threw ourselves into this crazy world called retail. Getting to know our customers,

building trust, and buying merchandise quickly became second nature. As time went on, we continuously

poured our heart and soul into our little shop next to the beach. Our clientele grew, our brands expanded,

our minds flourished and our hearts were full.

We are women who help women.

We pride on locality as, we are your mission beach ‘kini cave. From the salt spray in your hair, to the shoes on

your feet, we have it all. We hope you enjoy the snippets of our style, taste, and love as you browse our

website and spring in our store. Welcome to The Bikini Shoppe.


Take a tour of our shop!

COVID-19 Notice

Due to the Coronavirus pandemic we will be closed until further notice. We hope to open again soon and continue to provide our customers with the best selection of swimsuits and swimwear in San Diego!